Full page Ad in the SMH drive section.
With their influence and independent thought being felt at home, in the work place and more importantly - the marketplace, today's generation of women are responsible for a sea change in thinking.
Can you sea through the condescension?
this use of sea change feels wrong to me- although apparently Harold Pinter used it to mean a dramatic change.
Has my understanding of the term been shaped by the ABC?
Anyway, I find the author's use of this metaphor ridiculous due to the fact that I find the ad ridiculous.
..."Attitudes .... have adjusted to include female customers as intelligent decision makers."
"The person you buy your next car from at Trivett could be a man - or a woman, in a suit...."
Wasn't Nietzsche responsible for a sea change in thinking?
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4 comments:
I agree - bad use of sea change. I think it is supposed to be one word anyway. Or is that just the ABC?
I don't think Nietzsche would approve...
I believe it's somewhat of a compromise and actually hyphenated.
"Full fathom five thy father lies;
Of his bones are coral made:
Those pearls that were his eyes;
Nothing of him that doth fade,
But doth suffer a sea-change
Into something rich and strange."
(The Tempest, Billy 'Speare)
PS - couldn't give an airborne rodent's posterior what Nietzche approves of...
you put it oh so much more elegantly than me ... it's still my phrase though!
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